Outbound Events

Outbound Events (Email Templates for Outbound Shipments)

Outbound email templates relate to the shipping process from the merchant to the consumer.
They inform the consumer (or internal recipients, depending on template context) about the progress, delays, or exceptions during the outbound shipment. Outbound events are triggered exclusively by carrier updates or by the initial provision of shipment data.

Below is the structured documentation for all outbound events. Please note some E-Mail Tempaltes will be send to the customer (marked as Context = Consumer) and some can be send to internal team(s) (marked as Context = internal).

Sales Order Parcel Prepared for Shipping

Alternative label: Shipment prepared for transport

Trigger
Triggered when the tracking number for a parcel is provided to returns.cloud.

Purpose
Signals that the parcel is registered for shipment and is about to be handed over to the carrier.

Sales Order Parcel Shipped

Alternative label: Shipment in transit

Trigger
Triggered when the carrier confirms pickup or handover of the parcel.
This marks the injection of the parcel into the carrier’s logistics network.

Purpose
Informs the consumer that the shipment is officially on its way.

Sales Order Parcel Delayed

Alternative label: Shipment delayed

Trigger
Triggered when the system receives a carrier event indicating that the parcel is delayed.

Additional Information

Delay reason is only available if the carrier provides it.

Not all carriers supply detailed explanations.

Example Reasons

Parcel is designated for repacking.
Parcel is designated for customs control.

Purpose
Notifies the consumer that the shipment may arrive later than expected.

Sales Order Parcel Ready for Pick Up

Alternative label: Shipment ready for pick up

Trigger
Triggered when the carrier reports that the parcel is ready for pickup at a PUDO location or carrier store.

Important Note
This event is not a proof of delivery.
It only signals availability for pickup.

Sales Order Parcel in Delivery

Alternative label: Shipment in delivery

Trigger
Triggered when the carrier marks the parcel as out for delivery.

Clarifications

Events such as “planned for delivery at 1pm” do not trigger this.

The next event is not guaranteed to be "delivered".
The shipment may later transition to delayed or exception.

Purpose
Provides transparency that the shipment is on the final stretch before delivery.

Sales Order Parcel Delivered

Alternative label: Shipment delivered

Trigger
Triggered when the carrier reports that the parcel has been delivered or picked up from a PUDO point.

Important Notes

This is a proof of delivery.
The timestamp marks the moment when the consumer’s withdrawal period begins.
This differs from certain carrier “delivered” events where parcels are left in places that do not qualify as a true proof of delivery.

Purpose
Confirms final successful delivery to the consumer.

Sales Order Parcel Delivered to Third Party

Alternative label: Shipment delivered to third party

Trigger
Triggered when the carrier reports delivery not to the consignee but to a third party or alternative location.

Examples

Delivered to neighbor
Delivered to a storage shed
Delivered to reception desk

Purpose
Informs the consumer of the exceptional delivery location.

Sales Order Parcel Exception

Trigger
Triggered when the system receives any negative carrier event while the parcel is in the carrier’s responsibility.